Art of the Cybersecurity Assessment
Don’t scare customers—sell them a rational security program
There’s a right way and a wrong way to prepare security assessments. The wrong way is to make your assessment sound like the plot of a high-tech horror movie, and scare off your customers from buying anything. The right way is to give them a plan of action with clear, specific steps for securing their businesses against threats.
In Part 1 of this two-part webinar, Jay Ryerse and David Powell will teach you how to craft assessments that encourage customers to prioritize the security protections they need now and plot a course for future purchases.
VP of Global Security Sales
SVP, Expansion Sales